San Diego, CA – Innovega Inc., a leader in next-generation eyewear for individuals with severe visual impairments, today announced the appointment of Bambo Sofola, former General Manager at Microsoft, to its Board of Advisors. In this role, Mr. Sofola will bring his expertise to help shape the company's Global Strategy and Business Development initiatives.
Sofola brings decades of experience in international leadership and market development. At Microsoft, he drove business expansion across emerging markets including the Middle East, Africa, India, and Southeast Asia—regions that also represent some of the world's largest populations of people living with vision loss.
At Innovega, Sofola will help chart the company's expansion into these same regions, ensuring that communities most in need of vision-restoring solutions are central to the company's global growth strategy.
"Bambo's leadership in international business development is a tremendous asset for Innovega," said Steve Willey, CEO of Innovega. "His track record of scaling innovation into diverse global markets, combined with his personal passion for accessibility, will help us reach millions of people worldwide who are underserved by current vision technologies."
Sofola's appointment underscores Innovega's two-phase strategy: first, launch in developed markets with established distribution systems, and then scale globally into underserved regions where access to effective, dignified solutions has historically been limited.
"Joining Innovega is both an honor and an opportunity to help address one of the world's most pressing health and accessibility challenges," said Bambo Sofola. "Nearly 300 million people live with moderate to severe vision impairment globally, and the majority are in regions I've worked in throughout my career. I'm eager to contribute to Innovega's mission of restoring independence and dignity to these communities."
With more than 75 global patents, validated clinical trials, and growing momentum from patient testimonials and investor support, Innovega is positioned to deliver a transformative impact in the $50B+ vision tech and accessibility market. The addition of Sofola further strengthens the company's leadership team as it prepares for international growth.
About Innovega
Innovega Inc. is pioneering advanced eyewear designed to restore sight for millions living with severe vision loss. Utilizing discreet smart glasses, and patented soft contact lenses, Innovega delivers a natural, high-performance visual experience that supports reading, face recognition, mobility, and independence. Headquartered in San Diego, Innovega is driven by a mission to merge cutting-edge technology with human-centered design, ensuring dignity and accessibility are at the core of every solution.
